The power of story

Portfolio

Prior work and collaborations

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Full narrative strategy analysis ahead of raising fourth fund

Full narrative strategy analysis ahead of raising fourth fund

 
A variety of analysis and content, including an academic case study.

A variety of analysis and content, including an academic case study.


Analysis of savings levels in South Africa and telling the story of aspirational savings-boosting efforts from around the world.

Analysis of savings levels in South Africa and telling the story of aspirational savings-boosting efforts from around the world.

Authoring of the school’s 2018 report on status of sustainability efforts.

Authoring of the school’s 2018 report on status of sustainability efforts.

The story of sustainability alongside an impact measurement tool.

The story of sustainability alongside an impact measurement tool.


Thought leadership strategy and content.

Thought leadership strategy and content.

Contractor since 2018 for the GIBS Centre for African Management and Markets (CAMM).

Contractor since 2018 for the GIBS Centre for African Management and Markets (CAMM).

Testimonials
 

 

 
 
Ian’s unique background, coupled with his insightful approach to narrative and business, is a game-changer
— Ignus du Toit, CEO, Neura
 
 

 
 
If you don’t get the story behind markets and prices, you don’t get markets and prices. Ian gets stories.
— Dr. Adrian Saville, Genera Capital and Professor of Economics, Gordon Institute of Business Science